Sprintexx Ad-Tech: The Convergence of Data, Creativity, and Smart Advertising
Powered by Janus Koncepts Advertising, Sprintexx Ad-Tech redefines modern advertising. In today’s fast-paced digital world, advertising is beyond mere reach; it’s about connecting with precision. Brands now require precise targeting, intelligent insights, and agile execution. That’s exactly where Sprintexx excels.
As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.
At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx represents his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
What Sets Sprintexx Ad-Tech Apart
Sprintexx is a full-fledged advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Advanced Data Insights
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Cross-platform Media Execution
This combination allows brands to connect deeply and inspire meaningful response.
Sprintexx Omnichannel Framework: From Awareness to Action
1. Brand Awareness & Positioning
We use strategic media planning to build discovery, credibility, and emotional connection—laying the foundation for lasting growth.
2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.
3. AI/ML-Driven Ecosystem
Sprintexx is a data-first platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.
4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.
5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.
6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to inspire audiences and strengthen recall.
7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to measurable campaign growth.
Sprintexx’s Core Strengths
? Access to 491M+ Verified Mobile and Device Users
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? Proactive User Engagement
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—boosting efficiency and reach.
? Smart Device Ad Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Audience Data Deployable Across Any Media
We leverage data Sprintexx Ad-Tech across owned and partner channels—offering complete flexibility.
? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Fully Transparent Operations
We support all third-party trackers—delivering measurable accountability.
Why Brands Trust Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to transparency, growth, and accountability.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with over three decades of expertise, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.
Future-Ready Advertising Platform
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Success.